Many of us know about search engine optimization (SEO). These techniques and methods "game" the major search engines to place results higher so that the authors or vendors get more visits, attention, ads, or purchases. Now that generative "AI" (genAI) is taking over, publishers, advertisers, and vendors are, of course, creating LLMO. But the phenomenon is much worse than useless search results, too many annoying and useless ads, or scammy vendors. It's the end of the Web as we know it and incorporates our trusted source for advice.and recommendations. Judith Donath and Bruce Schneier have published this thought provoking piece in the Atlantic. It's worth a read.
Thursday, April 25, 2024
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